内容营销协会(CMI):2025年内容营销人员职业展望报告(英文版)
CONTENT AND MARKETING New research looks at industry layoffs, AI’s disruptive impact, “phantom jobs,” return-to-office mandates —
CONTENT AND MARKETING New research looks at industry layoffs, AI’s disruptive impact, “phantom jobs,” return-to-office mandates —
CONTENT AND MARKETING New research looks at industry layoffs, AI’s disruptive impact, “phantom jobs,” return-to-office mandates —
CONTENT AND MARKETING New research looks at industry layoffs, AI’s disruptive impact, “phantom jobs,” return-to-office mandates —核心数据:Is AI to blame? The majority of marketers we surveyed said no: Just 3% of marketers said their team has;replaced employees with AI tools. Yet AI has had a profound impact: Nearly one in four (23%) said their;Even so, 68% believe that finding a job in marketing today is more challenging than it was five years。
覆盖 2024 年,全文约 22。
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适合战略规划、行业研究员等读者参考。
重点分析了内容营销等议题。